Google Penguin has arrived in the web world, with bad news for spammers and their bankers. Penguin is a new Google algorithm, with an ultimate mission to eliminate bad content from the web. It precisely means judgment day has come for those websites that practice unethical SEO tactics by putting irrelevant content, links, pop-ups to get their site ranked high in Google search. (more…)
Archive for the ‘Online Marketing’ Category
Google Penguin Update
Tuesday, December 11th, 2012Youtube Back to Back Video in a Single URL
Monday, April 9th, 2012How to create youtube back to back video in a single URL?
Youtube ranks first as a video sharing website. Everyone knows about that it was a Google product; many of the companies are starting their business promotion through this channel.
Youtube Continuous Video
Many of the users who are watching video, they love to watch continuous video of the particular part they selected. So here we are going to give idea about How to create a continuous video link in youtube
1. Login to our youtube account
2. In top right side u can view your youtube account bar – click that one
3. Under that click “Video Manager”
4. In that select “Playlist”
5. Create New Play list
6. Add your video in order wise – By “Add Video by URL” (Note : before creating this playlist , u need to upload the video in your channel)
7. After completion of the title, description and video URL update. Save the playlist
8. You can set your playlist as public or private
9. Yes, u Done it
By
Wonesty Web Solutions – The Best Web design and SEO, PPC service provider in Bangalore
Schemer a new website launched by Google
Wednesday, December 14th, 2011Hello everyone. From its stables, Google recently launched a new website known as SCHEMER (beta version). As usual only select few users can test and get the feel of this website account on registering.
What is Schemer?
Schemer offers unique service that will help you find a particular field of activity that you are interested in. It provides new ideas and plans to improve your knowledge in that particular field. It also allows you to get ideas from its content partners and also connect with them and share your scheme(s).
What does Google Schemer do that others don’t?
Google Schemer lets you do the following things :
1. Find Stuff to do – Big or Small.
2. Keep track of all activities you want to do. Pick something and go!
3. Get ideas from your friends or any of its content partners in form of celebrities and experts
Simply put it will get you millions of ideas for any activity under one single roof, from people coming from all walks of life.
How to try what Schemer offers?
Very simple – just follow the steps below:
1. Type “http://www.schemer.com” in your web browser address bar
2. Click on the “ADD ME TO THE WAITLIST” button
3. On the drop down box type your “Email” address (mandatory)
4. Appropriately choose your current home location from the list of dropdown options (mandatory)
Note:
a. Those residing outside United States select the option: “Other – outside of United States”
b. If for any reason you want to correct the entries for Step 3 and Step 4 before you proceed to Step 5, right click the mouse button anywhere outside the drop down box and select REFRESH option and start afresh.
5. Finally, click “Request an Invite” button
6. You will get the acceptance message – “Thanks for your interest in Schemer! We’ll email you an invite once we start accepting new users.”
So wanna be a Schemer and do something different.. Go ahead and just try Google Schemer
How to Design a Logo to Brand in Online Promotion.
Friday, July 30th, 2010Branding is an inevitable part of marketing generates the trust factor among customers. Logo is one segment in branding which adhere with human mind for the services and product. If we see the market around us there are logos that can be identified by millions in a glance, which is the one every brand management mesmerizing for. Logo branding is an art of making our customer understand and access our product/ services in ease.
There are lots of things to be governed while designing the logo and will get the answer for it through basics information-gathering principle of “6 Ws ”- “who”, “what”, “when”, “where”, “why” and “How”.
• Presentation: There must be a clear vision when and where it can be used whether it is in website, covering letter, video, hoarding and so on.
• Simple: We must stick with simplicity. If the logo is overcrowded with detailed design it generates problem while scaling it to different sizes. And the stickiness factor of it deteriorates.
• Advertising: Since it is a part of branding, design with the intension of small Ad of your company.
• Language: Come up with short, sweet and catchy line to communicate their message.
• Entity: Some of the entities we need to work properly are Typography, Style, and Colors.
• Selection of Colors: Analyze the logo colours suitable for various business templates so that it won’t conflict with future plans of organization. Preferable to adopt industry standard logos. Some are : – white stands for pure and simple in fashion, black used for powerful, sophisticated and youth marketing, Red for getting enthusiasm, attention and so on.
• Time: Style must withstand radical changes in trend and useful for years.
• Flexibility: Keep fixed pattern for the design, keep provision for change in texture around the logo.
• Recognition: Your stickiness factor for brand will come up once we promote/ use it regularly with our product. Our Brand must stick with people’s mind; they should come recognize it immediately after seeing it.
• Formats: After finalizing the logo make it into 3 formats:- EPS for printing, JPG and GIF for your website.
There are millions of logos in the market, but a few converts to brand. Organization which involves must have a deeper knowledge and capable to create impact on logos. So whenever you use the logo don’t change the depth of it but keep it highly prolific. Hence controlled and confident branding strategies help to penetrate the message to your target audience.
Internet Marketing Gets Better with E-mail Marketing
Friday, May 21st, 2010The rise of E-mail marketing as a major tool of marketing techniques in the World Wide Web is chiefly because of its speed in reaching out to millions at the most cost effective method. The internet can do wonders. And business houses dealing over the web have given online marketing a new and powerful marketing agent in the form of E-mail marketing.
Often you might have received mails for subscribing to a magazine, or membership of a club, or other such prospective and attractive offers, including business proposals, sometimes with an option if you would like to receive further mails from the site. This, in short is E-mail marketing. Simply put, it goes much beyond this, and the need for it has become so huge today, that companies are turning towards professional E-mail marketing agencies.
Any electronic mail sent out to an audience, comprising of existing, and potential customers with the intent of strengthening the relationship and goodwill, offering service or business proposal, and the similar likes is considered as E-mail marketing in the world of Internet marketing. Often such e-mails carry advertisements of other companies, earning revenue from there. Compared to other popular forms of Direct Marketing like newsletters, flyers, brochures, direct mail, telemarketing, this form of marketing is absolutely revolutionary. Return of Investment can easily be tracked in this form of advertising and marketing. This is one obvious advantage in Online marketing.
Advertisers can push their services to a large number of customers. Whereas, in website based advertising, one has to depend on the number of people visiting the site. The probability of checking one’s mailbox is much higher than visiting a particular site, and so is the frequency. Hardly internet users would not check their mails. All these factors give E-mail marketing the advantage to reach more people, in less time, with more chances of response. Internet marketing has acknowledges the power and effectiveness of this new marketing ace.